// signal(daily)

The daily briefing for AI marketers, growth hackers, and operators.

// computing(∑)

LIVE

847

∑ sources

0.47%

σ signal/noise

t₀ today 2026-02-06
LIVE

Performance marketing is being rewritten by AI

Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech highlights how AI is transforming performance marketing strategies. Strategy: AI-driven insights enhance targeting precision. Automation: AI tools streamline campaign management. Action: marketers should integrate AI analytics to optimize ad spend.

The latest AI-powered martech news and releases

by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech breaks down the latest advancements in AI-powered marketing technology. Tools: New AI tools enhance customer engagement and analytics. Growth: Innovations are driving efficiency in marketing operations. Action: marketers should explore new tools to stay competitive.
t₋1 yesterday 2026-02-05

Your AI strategy fails without data and context

Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech highlights the critical importance of integrating data and context into AI strategies. Strategy: AI success relies on data-driven insights. Automation: Contextual data enhances AI performance.

Ads in ChatGPT: Why behavior matters more than targeting

by Search Engine Land Read time: 4 minutes · Marketing
Score: +2900
Search Engine Land discusses the shift in advertising strategies with the introduction of ads in ChatGPT. Targeting: Focus on user behavior over traditional methods. Strategy: Adapt marketing tactics to evolving AI capabilities.
t₋2 2 days ago 2026-02-04

How to demonstrate marketing ROI in a way the C-suite trusts

Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech outlines strategies for effectively communicating marketing ROI to executives. Strategy: Use data visualization to present insights. Action: Align marketing metrics with business objectives. Tools: Leverage analytics platforms for accurate reporting.

For ChatGPT ads, behavior matters more than targeting

by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech highlights the importance of user behavior over traditional targeting in ChatGPT advertising. Strategy: Focus on user engagement metrics. Action: Experiment with different messaging based on behavioral data. Tools: Utilize AI-driven analytics for insights.

57% of consumers trust brands more when they use AI, study finds

by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech discusses how AI usage can enhance consumer trust in brands. Insight: 57% of consumers feel more positive towards brands using AI. Action: Integrate AI tools into customer interactions to build trust. Strategy: Highlight AI features in marketing campaigns.

// tools.directory

get(best_tools)

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Sarah C.

Head of Growth